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Bursting onto the beauty scene in 2019, Saie dreams up coveted cosmetics, inspired by skin-loving ingredients. Famed for its ‘no-make up make up’ essentials, the brand takes inspiration directly from its customers and is backed by the industry’s best kept secrets. Prepare for high performing and efficient products, featuring featherlight highlighters, gleam-giving balms and lip-nourishing lacquers.



Renowned across the world for dreaming up make up must-haves backed by the best beauty secrets, Saie boasts high-quality results with good-for-skin ingredients. Understanding that you don’t have to pick between potency and performance, the brand’s selection of dewy blushers, lash-lifting mascaras and luminous lipsticks, keep both you and your skin happy. Now, that’s what we call a win, win!


A Brooklyn native, Laney Crowell has always been passionate about health and beauty. Having headed up the social media and content division at Estee Lauder, she launched her own editorial platform — The Moment — in 2011. Sharing her vast knowledge of beauty and top tips to live a more conscious lifestyle, the creative gained a large following for her super smart posts. After changing her diet and taking up meditation, Laney began to look for skin care and make up formulated with ingredients that go above and beyond typical claims. Not finding what she was looking for, Saie was born — the award-winning beauty brand that fuses skin-loving formulas with high performing ingredients.


BESTSELLERS With the glass skin trend taking centre stage in 2019, Saie’s Glowy Super Gel took the beauty world by storm. Renowned for its 75% water blend, this radiance boosting hybrid melts effortlessly into skin. Fusing papaya with vitamin C, it revitalises skin and is available in two dazzling shades: Starglow and Sunglow. Or, for just pinched cheeks that look au naturel, the Dew Blush has quickly become a make up staple amongst beauty beginners and pros alike. With a soft doe foot applicator and a weightless, comfortable and long-lasting formula, this dew-delivering blush blends quickly onto cheeks for either a subtle hint of tint or megawatts of colour. Plus, available in five juicy hues, ranging from peach to berry pink, there’s a shade to match your skin tone.